How To Attract Motivated Sellers For Real Estate Investing
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How To Attract Motivated Sellers For Real Estate Investing
| Date Added: October 28, 2010 08:32:43 AM |
| Author: shakir@resellerservers.net |
| Category: Real estate & Construction |
| It is necessary to have a steady supply of great deals to run a successful real estate investing business. Motivated sellers who NEED to sell their houses are the biggest source of such deals. Of course these houses must have equity or meet your buying criteria. Your marketing strategy should therefore target to identify motivated sellers. Here are a few tips you can use to attract tons of motivated sellers. 1) Internet It goes without saying that you must have a good real estate investor website that pre-educates and automatically follows up with motivated sellers and pre-screens them for you as you receive their house information. Of course, the website must be well optimized for search engines so motivated sellers can easily find you. Secondly, you must submit your business (and your real estate investor website of course) to local searches in the search engines. This way, motivated sellers in your local area will be able to find you right where you do business. Advertise that you buy houses in online sources like Craigslist.com, and always make sure they land on your website. Your website should be able to convince them, convert them and get their house information for you. You will find a good recommended website at the foot of this article. 2) Driving in the neighborhood This option applies if you buy and sell houses in your local region. The area where you invest should be well defined. When I'm looking for wholesale deals like this, I locate a middle income area where I am likely to find abandoned houses. The easiest way to identify abandoned houses is over-grown grass or lots of uncollected mail. I take the address, take a picture and when I get home, look up the county records. I send these owners We Buy Houses postcards. You must always aim to drive motivated sellers to your website and also give them a phone number. 3) People in trouble This is the best source of motivated sellers. People who are facing tax liens or other liens, people in divorce, people who have inherited property, burned landlords filing for eviction, people who own more than one home, etc In my local market there is a subscription daily publication called Daily Commercial Record. I get a summary of all records filed in the local court system. I hten filter the leads I need such as divorces, liens, etc. If these people own property, they join my post card mailing list. This generally provides more motivated seller leads than I can handle. If you do not have a similar publication in your market, you should be able to get similar information from your local counties. 4) Expired Listings These people ARE looking to sell their houses and have been unable to do so - which makes them motivated. A Realtor should help you get these leads. I look at when they bought their house before I can put them in my mailing lists. I target people who have owned their houses for about 10 years, so are likely to have equity. 5) Newspaper advertising Run short ads in the classifieds in your local market. Always provide your website address instead of a phone number. Simon Macharia invests in real estate. His business is run from an automated real estate investor website that pre-screens and pre-negotiates with motivated sellers. Learn how you can automate your real estate investing business with a database-driven real estate investor website from http://www.RealEstateInvestorsWebSites.net |
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